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Attention Science

The library

Essays on attention, and the way back

A growing body of long-form writing. Filter by stage to follow the path in order, or by topic to dig into a single thread.

Social Media: The most efficient attention-capture system ever designed.

Understand distraction17 min read

The Attention Economy, Explained in Plain Language

When a product is free, your attention is the product being sold. Here is how the marketplace works — and why your willpower was never a fair fight.

May 14, 2026Read →

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